And another quick thought before I go back and start writing what I should be writing about – its all very well being able to put people into different groupings from innovator to laggard, but what use is it? Especially if it defines personal characteristics rather than environmental factors. If it does just define personal… Read More re Rogers
This might sound like a very strange start to a post about innovation, but reading the summary of Rogers the first things that came into my mind were the Tony Hill series of books by Val McDermid. Rogers descriptions of people read very much like psychological profiles, the only thing missing being the dead bodies… Read More Call me a laggard, but….